name = 'statspersonalinfos'; $this->tab = 'Stats'; $this->version = 1.0; parent::__construct(); $this->displayName = $this->l('Registered Customer Info'); $this->description = $this->l('Display characteristics such as gender and age'); } public function install() { return (parent::install() AND $this->registerHook('AdminStatsModules')); } public function hookAdminStatsModules($params) { $this->_html = '

'.$this->displayName.''; if (sizeof(Customer::getCustomers())) $this->_html .= '

'.$this->l('Gender distribution allows you to determine the percentage of men and women among your customers.').'

'.ModuleGraph::engine(array('type' => 'pie', 'option' => 'gender')).'

'.$this->l('Age ranges allows you to determine in which age range your customers are.').'

'.ModuleGraph::engine(array('type' => 'pie', 'option' => 'age')).'

'.$this->l('Country distribution allows you to determine in which part of the world your customers are.').'

'.ModuleGraph::engine(array('type' => 'pie', 'option' => 'country')).'

'.$this->l('Currency ranges allows you to determine with which currency your customers pay.').'

'.ModuleGraph::engine(array('type' => 'pie', 'option' => 'currency')).'

'.$this->l('Language distribution allows you to determine the general language your customers use on your shop.').'

'.ModuleGraph::engine(array('type' => 'pie', 'option' => 'language')).' '; else $this->_html .= '

'.$this->l('No customers registered yet.').'

'; $this->_html .= '

'.$this->l('Guide').'

'.$this->l('Target your audience').'

'.$this->l('In order for each message to have an impact, you need to know to whom it should be addressed.').' '.$this->l('Addressing the right audience is essential for choosing the right tools for winning it over.').' '.$this->l('It\'s best to limit action to a group or groups of clients.').' '.$this->l('Registered customer information lets you more accurately define the typical customer profile so that you can adapt your specials to various criteria.').'

'.$this->l('You should use this information for increasing your sales by:').'

'.$this->l('Launching ad campaigns addressed to specific customers who might be interested in a particular offer, at specific dates and times').'
'.$this->l('Contacting a group of clients by e-mail / newsletter.').'

'; return $this->_html; } public function setOption($option, $layers = 1) { $this->_option = $option; } protected function getData($layers) { global $cookie; switch ($this->_option) { case 'gender': $this->_titles['main'] = $this->l('Gender distribution'); $result = Db::getInstance()->ExecuteS(' SELECT c.`id_gender`, COUNT(c.`id_customer`) AS total FROM `'._DB_PREFIX_.'customer` c GROUP BY c.`id_gender`'); $gender = array(1 => $this->l('Male'), 2 => $this->l('Female'), 9 => $this->l('Unknown'), 0 => $this->l('Unknown')); foreach ($result as $row) { $this->_values[] = $row['total']; $this->_legend[] = $gender[$row['id_gender']]; } break; case 'age': $this->_titles['main'] = $this->l('Age ranges'); $result = Db::getInstance()->getRow(' SELECT COUNT(c.`id_customer`) as total FROM `'._DB_PREFIX_.'customer` c WHERE (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) < 18 AND c.`birthday` IS NOT NULL'); if (isset($result['total']) AND $result['total']) { $this->_values[] = $result['total']; $this->_legend[] = $this->l('0-18 years old'); } $result = Db::getInstance()->getRow(' SELECT COUNT(c.`id_customer`) as total FROM `'._DB_PREFIX_.'customer` c WHERE (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) >= 18 AND (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) < 25 AND c.`birthday` IS NOT NULL'); if (isset($result['total']) AND $result['total']) { $this->_values[] = $result['total']; $this->_legend[] = $this->l('18-24 years old'); } $result = Db::getInstance()->getRow(' SELECT COUNT(c.`id_customer`) as total FROM `'._DB_PREFIX_.'customer` c WHERE (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) >= 25 AND (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) < 35 AND c.`birthday` IS NOT NULL'); if (isset($result['total']) AND $result['total']) { $this->_values[] = $result['total']; $this->_legend[] = $this->l('25-34 years old'); } $result = Db::getInstance()->getRow(' SELECT COUNT(c.`id_customer`) as total FROM `'._DB_PREFIX_.'customer` c WHERE (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) >= 35 AND (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) < 50 AND c.`birthday` IS NOT NULL'); if (isset($result['total']) AND $result['total']) { $this->_values[] = $result['total']; $this->_legend[] = $this->l('35-49 years old'); } $result = Db::getInstance()->getRow(' SELECT COUNT(c.`id_customer`) as total FROM `'._DB_PREFIX_.'customer` c WHERE (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) >= 50 AND (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) < 60 AND c.`birthday` IS NOT NULL'); if (isset($result['total']) AND $result['total']) { $this->_values[] = $result['total']; $this->_legend[] = $this->l('50-59 years old'); } $result = Db::getInstance()->getRow(' SELECT COUNT(c.`id_customer`) as total FROM `'._DB_PREFIX_.'customer` c WHERE (YEAR(CURDATE()) - YEAR(c.`birthday`)) - (RIGHT(CURDATE(), 5) < RIGHT(c.`birthday`, 5)) >= 60 AND c.`birthday` IS NOT NULL'); if (isset($result['total']) AND $result['total']) { $this->_values[] = $result['total']; $this->_legend[] = $this->l('60 years old and more'); } $result = Db::getInstance()->getRow(' SELECT COUNT(c.`id_customer`) as total FROM `'._DB_PREFIX_.'customer` c WHERE c.`birthday` IS NULL'); if (isset($result['total']) AND $result['total']) { $this->_values[] = $result['total']; $this->_legend[] = $this->l('Unknown'); } break; case 'country': $this->_titles['main'] = $this->l('Country distribution'); $result = Db::getInstance()->ExecuteS(' SELECT cl.`name`, COUNT(c.`id_country`) AS total FROM `'._DB_PREFIX_.'address` a LEFT JOIN `'._DB_PREFIX_.'country` c ON a.`id_country` = c.`id_country` LEFT JOIN `'._DB_PREFIX_.'country_lang` cl ON (c.`id_country` = cl.`id_country` AND cl.`id_lang` = '.intval($cookie->id_lang).') WHERE a.id_customer != 0 GROUP BY c.`id_country`'); foreach ($result as $row) { $this->_values[] = $row['total']; $this->_legend[] = $row['name']; } break; case 'currency': $this->_titles['main'] = $this->l('Currency distribution'); $result = Db::getInstance()->ExecuteS(' SELECT c.`name`, COUNT(c.`id_currency`) AS total FROM `'._DB_PREFIX_.'orders` o LEFT JOIN `'._DB_PREFIX_.'currency` c ON o.`id_currency` = c.`id_currency` GROUP BY c.`id_currency`'); foreach ($result as $row) { $this->_values[] = $row['total']; $this->_legend[] = $row['name']; } break; case 'language': $this->_titles['main'] = $this->l('Language distribution'); $result = Db::getInstance()->ExecuteS(' SELECT c.`name`, COUNT(c.`id_lang`) AS total FROM `'._DB_PREFIX_.'orders` o LEFT JOIN `'._DB_PREFIX_.'lang` c ON o.`id_lang` = c.`id_lang` GROUP BY c.`id_lang`'); foreach ($result as $row) { $this->_values[] = $row['total']; $this->_legend[] = $row['name']; } break; } } } ?>